Who I build for
Websites for bookkeepers and accountants
People choose a bookkeeper on whether they can trust you with their numbers. Your website’s job is to show them they can.
Credentials do the work here. Somebody handing over their books worries about two things: is this person qualified, and will they still be here in two years. Your registrations, your years in practice and the kind of businesses you look after answer both.
It’s also a trade where the customer often doesn’t know what they need. Bookkeeping, tax returns, payroll, SARS submissions and annual financials blur into one thing in their head. A website that separates them plainly, and says which ones you do, means the first call is about the work.
What your website needs
- What you’re registered with — SAIPA, SAICA, SAIT, whichever — stated plainly
- The services separated out: monthly bookkeeping, payroll, tax, annual financials
- Whether you take on sole proprietors, or only registered companies
- That you can work remotely, if you do, and what that looks like in practice
- Your fees, or at least how you charge — monthly retainer, hourly, or per return